Effects of Performance Schedules on Event Ticket Sales

Abstract :-
Event scheduling is one of many important decisions facing event marketers in the entertainment industry (i.e., how should multiple performances be scheduled across markets, across venues, and over time?). While there is ample research examining the issues of costs and constraints associated with such a decision, virtually no research exists to examine the impact of these decisions on consumer demand. Hence, the objective of this dissertation is to examine how consumers respond to event marketers’ scheduling decisions. First, a scheduling effect may arise from performances within a market. Continue reading Effects of Performance Schedules on Event Ticket Sales

Essays on Making Interdependent Decisions and Their Evaluations

Abstract :-
This dissertation comprises of two essays that investigate factors influencing interdependent decision-making and the evaluations of such decision outcomes. In the first essay, we examine the influence of time taken by a bargaining opponent to respond to an offer on bargainers’ perceptions of their own bargaining outcomes. Extending previous research in several important ways, we propose and test a conceptualization where inferences of opponent’s reservation price lie at the core of the underlying explanation. Continue reading Essays on Making Interdependent Decisions and Their Evaluations

Supply Chain Management at Walmart

Abstract :-
Supply Chain Management is the discipline which encompasses the end to end business activities carried out in any business, independent of the manufacturing or service sectors. It is the synchronization of a network of facilities and distribution options that performs procurement of materials, processing the materials into finished products, and distribution of the products to customers. SCM is seen as involving five fundamental processes. These include planning, sourcing, making, delivering, and returning. Continue reading Supply Chain Management at Walmart

Concept of Risk Management

Abstract :-
Risk management embraces the efforts taken to minimize the impact of uncertain events. Risk management can be defined as “Identification, analysis & economic control of those risks which can threaten to the assets or the earning capacity of an enterprise”. Continue reading Concept of Risk Management

Emergence of Initial Public Offers as an Investment Avenue for Angel Broking Ltd.

Abstract :-
This project is an attempt to understand the Operations & Importance of IPO’s in stock Market. The chapter on introduction explains why I have selected this topic. It mentions a step-by-step detail of how I have conducted the whole research. The next chapter gives a brief description about the company where I did my internship from, which is Angel Broking Ltd. The next chapters explain the whole of my research work. The conclusion gives the details about the learning that I have gained after doing this research project. Continue reading Emergence of Initial Public Offers as an Investment Avenue for Angel Broking Ltd.

Marketing Plan & Product Analysis at Bharat Pumps and Compressors Limited (BPCL)

Abstract :-
Bharat pumps & compressors ltd. Incorporated 1970 was established at Naini, the Trans yamuna area of Allahabad with objective to design, manufacture and supply of capital goods in the fluid handling field including provision of services connected therewith. Continue reading Marketing Plan & Product Analysis at Bharat Pumps and Compressors Limited (BPCL)